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Cold Outreach Agent - Minimal Build Guide

A short implementation guide for the cold outreach agent from the video. This is the minimal stack and workflow to get one running.

What it is

A cold outreach agent automates lead scraping, enrichment, email verification, campaign writing, and sending. The better versions also handle replies and improve campaigns over time.

Minimal stack

• Lead scraping: Apify
• Lead enrichment: Apollo or Apify
• Email verification: MillionVerifier
• Campaign sending: Instantly
• Agent / campaign writing: Claude skill or equivalent AI workflow

Workflow

1. Define your target persona and lead source.
2. Scrape leads every week with Apify.
3. Enrich leads with company and contact context.
4. Verify email addresses before sending.
5. Generate personalized campaigns with AI.
6. Send through Instantly and track replies.
7. Use reply data and performance data to improve the next campaign.